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How to Start a Medical Supplies Business
A good way to test the waters of selling a deep product line would be to affiliate yourself with a wholesale suppliers and be a reseller. Margin is very thin but the setup is easy (and inexpensive) and you can track what sells and decide the products in highest demand. Then find the best wholesale deal on the street for those products and work out a deal on volume. Make a special offer on first time orders for specific high demand products. Even if you are barely making a nickel. Building a client base is key because you make your real money on active long term accounts. Medical supply sales is a very competitive industry but it is also huge business. You need to earn your slice of the pie and price point is one of the easiest ways to overcome the barriers of entry. Make sure you have a good CRM program in place to contantly stay in front of each client you add to your book. I'm in the direct mail biz and mail is a great way to generate new sales. It's not cheap but done correctly it can be very profitable. If you are thinking about marketing this way, a highly targeted list of the best prospects and a strong offer may generate enough sales to justify the cost. Always a risk but something that should not be overlooked. |
Business Idea : Medical Equipment Sales
Business Overview Millions of dollars worth of medical equipment is sold each year in the United States, and securing a portion of this very lucrative industry is not difficult, especially for the entrepreneur who carefully researches and plans an entry into the medical equipment sales industry. There are a few different approaches that can be taken in terms of medical equipment sales. The first approach is to establish a retail store that sells medical equipment to customers, as well as to online shoppers via the store's Web site. The second approach is to become an independent sales consultant who represents various manufacturers of medical equipment. The main focus of this type of medical equipment sales would be to sell medical equipment to hospitals and health centers by solicitating or using the tender process in which hospitals and medical centers routinely ask for bids to replace equipment. Tenders are usually featured in newspapers or you can call the hospital to inquire about current tenders out for bid. Profit potential range is $50,000 to $150,000 per year. |